GRAPHIC DESIGN
From logo design, to videography, video editing to iconography and typography I have developed these core skills to create magazine layouts, website designs, billboards, hoardings and overall branding for various projects. Below are some examples of my work. From working with global brands such as Pandora Jewelry, Specsavers, Atelier Rebul and Leon Nord, my expertise ranges from logo design, story telling, iconography, videography, photography, illustration, wireframes and customer journey. This extends further in to layout design of print magazine and to layout design of landing pages, social media campaigns and email marketing campaigns.
LEON NORD ACTIVEWEAR
Projects included layout design of landing pages and product pages as well as designing and creating email campaigns using both Mailchimp and Klaviyo. I managed and generated all Social Media content from photography to videography and editing as well as copywriting and trend analysis for marketing purposes. I generated vector iconography for web usage as well as digital illustrations for both social media and marketing campaigns. All work that needed photo retouching, or packaging such as hang tags, labels and stickers, was also my full responsibility.
ATELIER REBUL
Projects included layout design of landing pages and product pages as well as designing and creating email campaigns using Mailchimp. I managed and generated all Social Media content from photography to videography, illustrations and posting as well as copywriting and trend analysis for marketing purposes. I generated vector iconography for web usage as well as digital illustrations for social media, POS material and marketing campaigns. I handled packaging material files direct from the head office in Istanbul for alteration to adapt languages translations and prep files for print. I prepped material for Denmark and for Belgium. I also generated key design guidelines for these nordic markets.
PANDORA JEWELRY
At the time I was working within the Travel Retail department and Pandora Jewelry was sold onboard 100 airlines. Each airline has an onboard shopping catalogue with select Pandora charms mainly chosen for their ability to reflect on a journey to that specific destination. These onboard magazines are released quarterly, monthly or bi-annually. I was in charge of communications and overseeing all campaign material was delivered for each airline magazine. Along with organising weekly photoshoots with photographers and styling the sets, I was responsible for copywriting the text as well as ensuring the translations were completed in respected languages. As a final step I developed final layouts for onboard ads, layouts and front covers. I adhered to strict Pandora guidelines and ensured the brand was represented according to guidelines as well as being able to pitch new ideas such as styling of the jewelry and layouts for the magazines. I ensured all product photography was added to the Pandora library accordingly.
SPECSAVERS
At Specsavers Nordic, I worked within the Internal Communications team. Daily tasks include creating brochures, look-books, pamphlets, guidelines, presentations and various ad hoc tasks, both online and offline. Visually appealing designs, subtle details and brand guidelines combined, allow me to bring intuitive layouts to magazines which are printed and used on smart phones and tablets. Researching for inspiration, implementing the strategy and structure to the project, combined with my love for aesthetically pleasing visuals, allowed me to create easy to use and understandable results. I was given full responsibility for brand launches such as creating look books and brochures for the launch of Osiris Frames as well as overseeing print work for the in-house Magazine called ''In The Frame". Here I was also able to utilise my illustration skills to implement unique art work to layouts for print and online.
